Aeion Commerce for DTC Brands
Direct-to-consumer brands fight on three axes: checkout conversion, customer LTV, and acquisition cost efficiency. Aeion Commerce ships the toolkit for all three — social login + BNPL (Klarna / Affirm / Afterpay, real registered payment providers) for conversion, loyalty + subscriptions for LTV, AI agents (cart recovery, churn prediction, product copy) for efficiency. No per-app subscriptions; no per-transaction fee; everything in one database.
What DTC Storefronts Actually Need
A DTC brand running ~$5-50M GMV needs five things to work:
The Recommended Provider Stack
What experienced DTC operators reach for.
Frictionless Checkout Wiring
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AI Cart Recovery — Real Conversion Lift
Cart recovery emails are the highest-ROI AI agent for DTC. Here's how the Conversion agent works, end to end:
Loyalty + Subscription = LTV Compounding
Loyalty: Every paid order awards points automatically, tuned per tier and category. The Loyalty agent scores a member's engagement, predicts their likely next tier, and suggests a concrete surprise reward (e.g., bonus points for an anniversary) — it's a proactive-engagement signal, not a product-recommendation engine tied to a specific points gap.
FAQ
Aeion Commerce — $79/mo flat, unlimited users. No product, order, or storefront caps, all 9 AI agents, all 20 payment providers. Fine at any GMV; pricing doesn't change as you scale.
Aeion Singularity has a Shopify connector covering products, orders, customers, inventory, collections, and transactions. Abandoned-cart data isn't one of the imported entities — that history starts fresh on Aeion. Plan ~2 sprints for cutover with overlap period.
Most DTC brands enable all three — each is a real, registered payment provider in Aeion's billing engine. Klarna for general (4-installment default); Affirm for higher-AOV financing; Afterpay for fashion / lifestyle audiences. Customer picks at checkout based on the order amount + their preference.
Aeion's Notifications + Marketing modules handle email orchestration, and the Conversion agent generates personalized recovery emails on its own. Klaviyo's advanced segmentation + automation flows are more mature for high-volume sends; the right move today is Aeion for AI-driven recovery + Klaviyo (or similar) for promotional campaigns until Aeion's Marketing module matures further.
Yes — Aeion's REST + GraphQL APIs work with any frontend. Aeion ships an example Next.js storefront you can clone + customize.
The Tax module integrates with the commerce engine — US sales tax, EU VAT (with OSS / IOSS), UK VAT, AU GST, etc. Multi-currency + multi-region work out of the box.