Aeion Forms for Lead Capture & Conversion
Marketing teams run lead capture on HubSpot Forms / Typeform / Jotform + Zapier glue + spreadsheets + custom-built landing pages. Aeion Forms ships AI-qualified lead capture, multi-step progressive forms, payment-enabled (for paid events), native CRM sync via events (zero Zapier), and per-source conversion analytics — all in one module. Walkthroughs for B2B SaaS demo requests, event registration, gated content.
The Lead Capture Tool Sprawl
The typical marketing-team lead capture stack is a chain of eight separately-billed tools, each solving one slice of the funnel:
Walkthrough 1 — B2B SaaS Demo Request
Scenario: A B2B SaaS company running marketing-led growth wants to capture qualified leads requesting a demo. The setup pulls four Aeion modules together: Forms drives the multi-step demo request, CRM auto-creates leads, Marketing runs the nurture sequence, and Singularity handles firmographic enrichment.
Walkthrough 2 — Event Registration (Paid + Free)
Scenario: A marketing team runs webinars, conferences, and workshops and wants registration, payment, and attendee management under one roof. The setup combines Aeion Forms for registration, Aeion Billing for payment processing, Aeion Events for attendee management, and Aeion Marketing for campaign management.
Walkthrough 3 — Gated Content (Whitepapers, Reports)
Scenario: A B2B SaaS company publishes valuable content for lead generation and wants to capture qualified leads behind the gate. The setup pairs Aeion Forms for the gated-content form, Aeion CMS for landing pages, Aeion Marketing for nurture campaigns, and Aeion AI for content personalization.
AI Semantic Firewall
Format validation catches malformed data, but it can't tell whether a lead is real. Three kinds of junk sail straight past a regex check:
FAQ
Comparable for similar form complexity. Aeion advantage: multi-step progressive disclosure, which is designed to convert better than single-step long forms.
Yes. Event-driven via the platform event bus (no polling) — the CRM record is created off the same submission event, not batched.
Every submission is auto-triaged for intent, sentiment, and priority. Deeper authenticity scoring (is this data plausible?) runs on suspect submissions via an operator- or workflow-triggered agent — not automatically on every submission, so AI spend stays predictable on high-volume forms.
Yes. Native Localization integration. Auto-translate. Per-locale variants.
Yes. Default mobile-optimized. Touch-friendly. Tested across browsers + devices.
Streamed directly to your S3/R2/GCS. Anti-virus scanning. File-type restrictions. Size limits.
Yes. Show/hide fields based on previous answers. Skip logic. Multi-path forms.
Yes. 24-hour resume link emailed. Token-based.
Yes. White-label on Pro. Custom CSS injection. Brand throughout.
Live dashboard. Real-time conversion. Per-step drop-off. Per-field engagement.
Yes. Aeion Billing + Stripe. Tax (Aeion Tax). PCI-compliant.
Yes. Per-region consent. Per-purpose. Audit log. Right-to-erasure cascades.